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Design & Product Development Services |
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Exhibition Design, Showroom/ Store Development & Visual Merchandising |
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Graphic Design Product & Technology Development / Manufacturing Excellence |
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Design , Market and Technical Trends |
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End to End Design Services to Industrial Groups |
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Package Design |
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Vendor Compliance |
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Image Building and Branding |
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Other Specialized Design services viz. Setting up of Design Studio's, SIDCS, Design Promotion, Design Research, Industry Linkage, Tie-ups, Net working, Design Library, Design Workshops and Resource Centre etc . |
MAJOR AREAS OF INTERVENTION PRODUCT
DESIGN & DEVELOPMENT
- Manufacturer’s production capabilities
- Market Needs / New concepts
- Design Development
- Improvement of products based on trends
- Product adaptations & expansions
- Extensions and product rescue
- Re-vitalization and re-engineering
DESIGN RESEARCH & DISSEMINATION
- Collecting
- Compiling and dissemination of materials in creative and technical design
- Marketing directions and developments on lifestyle references
- Consumerism and cultural orientations
- Raw materials usage /manipulations and technologies related to product development and industry building.
DESIGN PROMOTION
- Creation of Awareness
- Patronage and appreciation of the importance of industrial design
- International and local exhibitions, seminars, workshops, trends presentations, dialogues , web design, web blogs and publications.
IMAGE BUILDING AND BRANDING
- Directions
- Instructions and materials in the development of image through visual communications
- Media mix and public relations to strengthen NCDPD market presence
- National, regional and individual brand development including corporate brand development
- Art works on logo, labeling, bar coding, graphic and literary components towards brand, registrations, copyrights, intellectual property rights, trademarks and industrial design registrations
PRODUCT STANDARDS AND PRODUCT EXCELLENCE
- International industry lead level of product standards
- Meet highly global requirements for seal of product excellence
EXHIBITIONS DESIGN, SHOWROOM AND STORE DEVELOPMENT AND VISUAL MERCHANDISING INDUSTRY LINKAGES,
TIE-UPS AND NETWORKING
- Industry interventions in evaluation of products
- Services and suppliers through development of network
VENDORS COMPLIANCE
PACKAGE DESIGN
GRAPHIC DESIGN
- Creation of commercially appealing art works for product photo offers, brochures,
- Direct mail, advertising, PR & Publicity collaterals, internet materials, trade show tarpaulins / streamers, exhibitor-aided promotion flyers.
TECHNOLOGY UPGRADATION
- Updates on the latest use of technology in prototyping and manufacturing, production planning and control
DESIGN, MARKET AND TECHNICAL TRENDS INFORMATION
- Updates on the latest use of technology in prototyping and manufacturing, production planning and control
DESIGN RESEARCH AND LIBRARY / RESOURCE CENTRE
- Use of the center’s design and industry publications including subscription to exclusive access to paid trends websites at the center
DESIGN TRAINING, MENTORING, APPRENTICESHIP AND CAREER OPPORTUNITIES
- Programme on training future professional designers
- On-the-job training program to design students or company’s employees who seek career growth path in industrial design
NEW PRODUCT SEGMENT
- Launching more than 100 new product segment
- Established product group to be launched in new markets
2. DIVERSIFICATION OF PRODUCT LINE
- Promotion of Indian Handicrafts in the International Markets as gifts & decorative
- Project Indian Handicrafts sector as Industry so as to attract more merchandised, modern production line up to semi finishing could be emerged.
- Re-orientation of the concept of Handicrafts as Giftware and diversification of the product group with major emphasis on composite and new items.
- Design led innovative product groups.
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